Life Happens is a nonprofit organization dedicated to helping Americans take personal financial responsibility through the ownership of life insurance and related products, including disability and long-term care insurance. Throughout the month of February, Life Happens is promoting their #InsureYourLove life insurance campaign, urging individuals to protect their loved ones with Life Insurance.
“A Simple Act of Love”
Each person has a unique reason for getting life insurance, but those reasons can be distilled into one: They love someone and want to make sure they are protected financially. As the trusted advisor, you can help clients ensure that a promise made is a promise kept with life insurance.
#InsureYourLove Marketing Library
Life Happens has created a range of marketing materials to support February’s Insure Your Love Campaign. While the campaign launches in February, the “month of love,” all of these resources are evergreen, so we encourage you to share this content all year long.
This year’s theme is “A Simple Act of Love”
The campaign’s message is simple: Life’s milestone moments usually require a promise—to love, cherish, guard, and protect. And an important part of keeping those promises is making sure our loved ones would be OK financially if something were to happen. That’s the importance of life insurance.
To share this message with your clients, simply download any of the social media images, flyers, and videos below. Feel free to use as-is or modify to fit your marketing, branding, or compliance needs. Additional materials can be found at https://lifehappens.org/ or by contacting our internal marketing department.
Flyers & Other Materials Click on the Graphic to Download
Social Media Graphics Click on the Graphic to Download
Video Library
Life Happens offers valuable video resources that you can share via email, social media, or simply on an electronic device in person. These videos range from informational to motivational and are easily accessible on the Life Happens YouTube Channel.